Crown Marketing Group is a vacation-incentive marketing company that buys overnight stays in deluxe resort rooms at a volume discount, and then markets them to companies as vacation incentive packages. Crown’s vacation packages are used by companies as rewards to their own employees as well as incentives and promotions for customer loyalty and patronage.
Inntec has worked with this fast growing company since their inception in 1993. We designed and developed a robust contract and reservation system that tracks the vacation packages sold to companies. Once the companies give out the vacations to their customer or employees, Crown enters and confirms the reservation with this same system. Crown’s revenues eventually reached $35 million.